Activity – Sport Buff ran over the top of the BBL’s Copa Rakin, a popular Valorant tournament in collaboration with Team Liquid player and streamer Rafael “Rakin” Knittel. The tournament was split into three sections and spanned three weeks, all streamed live on Rakin’s Twitch Channel. The tournament was officially approved by Valorant developers Riot Games.
Results – Over 40,000 people engaged with the extension across the three weeks. The leaderboard proved to be equally as popular as the buffs themselves. Once again, this shows that Sport Buff’s competitive incentive is a big driver behind high engagement numbers. A new audience in the South American Valorant scene was tapped into, with numbers showing that they were a fan of Sport Buff’s overlay.
To find out more about this exciting activation, check out the video below!