Activity – Motorsport Games relaunched the Le Mans Virtual Series on TraxionGG, promising it to be bigger and better than ever before. As part of this huge sim racing event, Sport Buff were deployed as the fan engagement tool across all qualifying and rounds. The event started at the end of September and runs all the way through to the beginning of 2022. 

Results – Engagement numbers for the first round exceeded 70%, showing that the tool as a whole is perfect for engaging fans in the Twitch space. On average, across the first two rounds, fans who played with Sport Buff watched the streams for 308% longer than fans who watched without. The series was another glowing example of how valuable Sport Buff are at keeping fans watching and engaging for far, far longer. We’re delighted with the start and know things are only going to get better as the series goes on!